Foreclosure defense firms are always looking for high quality leads. One of the most effective lead generation strategies to develop real time leads for the foreclosure defense leads is the internet. Distressed home owners hear perspectives from friends, co-workers, and family, when it comes to dealing with banks, loan modifications and foreclosure defense. It can be overwhelming. The internet is a place that most home owners will go to learn about ways to protect their homes from the banks. They are driven to foreclosure defense offers and landing pages with pay per click, banner, and email advertising strategies. The resulting form fill is the internet foreclosure defense lead.
Internet foreclosure defense leads are available nationally, in real time and on an exclusive basis. Exclusivity means that the lead is sold in real time to one company. On a when available basis, internet foreclosure defense leads are also available as a semi-exclusive lead. This means that you are sharing the lead with one additional company for a reduced cost. When working with semi-exclusive foreclosure defense internet leads a CRM is a must. Why? If you are receiving leads via email and competing against a company receiving internet leads into a CRM, you are trusting your email and server to intake leads as fast as the CRM. This is not a good idea and you could find yourself at a competitive disadvantage. As distressed home owners make inquiries, those leads are delivered instantaneously to either a designated email provided by the lead buyer or a lead management system and CRM with posting instructions. It has been scientifically proven that the strongest results come with contacting leads right away and using a CRM. Best practices with internet foreclosure defense leads include working them through a CRM, calling them immediately upon receipt, emailing every one after the call, and varying call times to reach those who are difficult to contact. There is an art to working internet foreclosure defense leads. Consistent follow up is necessary to meet and exceed sales expectations with internet foreclosure defense leads. There are three ways to monetize these leads because each of them comes with a phone, address, and email. Groups that take advantage of these contact methods do quite well.
In addition to converting well to sales, internet foreclosure defense leads have capacity to grow as your company grows. In the digital world, the internet is a tremendous player in foreclosure defense lead generation and as you expand your staff, the internet will continue to be a good source of real time foreclosure defense leads and new business.
